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When Gydja launched EFJ Eyjafjallajokull we established an incentive fund for Icelandic female workers volunteering in the large rescue team Landsbjorg.

For every glass that is sold of EFJ and VJK a donation will go to this fund, supporting these women financially to get the education and equipment needed for their work.

During the eruptions many farmers and townsfolk lost their lands to ashes and lava, and many rescue workers put themselves in great danger. For that reason we felt this would be using the income for something good and prosperous.